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About Us

We started as a small family business in 2004 and through franchising the business model in 2006 we are proud today to be one of the largest providers of home care services in the UK. We have grown from one business to over 200 delivering 20,000 customer visits every day.

The story of our success is a testimony to the high quality home care and support services that our franchisees provide to each of our customers every day. We attribute this to the Bluebird Care business model and the comprehensive support we give to each new franchise business.

What makes us different?

Our management franchise business is unique in the UK. We are a successful private sector business, enabling us to attract, develop and keep the best people and to deliver the best possible customer service. What makes us different, however, is that our key motivation is quality. We firmly believe that providing the highest quality of home care and support services to our customers will meet their needs and help sustain their independence and lifestyle. In turn their satisfaction with our service provision continues to grow our business. Our proven track record shows that this approach definitely works.

The Bluebird Care Franchise Support Centre

Located at the Franchise Support Centre based in Petersfield, Hampshire, we have a highly experienced central team who provide leadership and support to each local Bluebird Care business. Our team is absolutely committed to putting the customer first in everything that we do so that Bluebird Care can provide the best home care and support services. A key element of this is the comprehensive support we give to each franchise business and how we develop these businesses throughout their lifecycle.

Carole Stubbs

Franchise Recruitment Manager

Carole’s role within Bluebird Care is to lead the company’s franchise network development in the UK. Whilst we have continued to enjoy fantastic growth, there are still exciting territories available which would benefit from a franchised Bluebird Care office delivering the industry’s leading home care service in the area.

Having owned and operated her own franchised business, Carole is best placed to help those embarking on the exciting journey of operating their own franchise business. Carole understands the sometimes challenging but very exciting and rewarding journey our prospective franchisees go through.

“It is very exciting to be working with such a well respected brand, both in its own industry sector and in the world of Franchising. I am keen to find more business-focused Entrepreneurs looking for a Management Franchise to join our network.

Those who share our vision, passion & hard work will also share in our success. This will allow us to continue to deliver exceptional home care services, enabling & enriching life at home for more families across the UK."

We appreciate that considering a Bluebird Care franchise is a significant commitment and so with this in mind Carole is available to answer any questions you may have with no obligation. Carole is happy to discuss any questions you may have including questions about Bluebird Care or simply franchising in general.

Duncan Berry

Chief Operating Officer

Duncan joined Bluebird Care in 2015, bringing with him a wealth of experience in the franchise market. With 12 years’ experience in franchising, Duncan has been instrumental in the growth of some major UK and European franchises organisations and will now oversee Bluebird Care with a particular focus on growth, distribution and brand awareness.

Fiona Williams

Director of Operations

Fiona’s role is to enable Bluebird Care to provide the highest quality home care and support services across the UK. Service quality is her top priority. Fiona’s determination to make a real difference to the lives of customers began many years ago when she worked for NHS Scotland in mental health services. Her experience of how care and support was being delivered fuelled her commitment to eradicate poor care services and to build only the very best teams to deliver excellent care. As director or operations, Fiona keeps a strong hand on maintaining these core values.

Fiona’s key responsibility is to make sure that every Bluebird Care customer feels valued, that their dignity and rights are respected and that they are in control of their care and support. Her compassion and immense energy drive these customer focused values and the successful operation of Bluebird Care.

Fiona has a hands-on approach, using her extensive knowledge and experience to make sure Bluebird Care is synonymous with excellent home care services. Guided by her personal values, Fiona and the Franchise Support Centre team drive the operational and business support for all franchisees in the Bluebird Care network.

I get up every morning and I feel driven to go into work and be a champion for what’s best in this industry. I feel like we are genuinely making a difference."

Learn more about the Bluebird Care franchise opportunity.

Just provide some basic information and will be happy to contact you.






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